Pickleball Players’ Salaries Surpass WNBA Players: What’s Changing?
Pickleball, a sport that has been gaining popularity in recent years, is making headlines for more than just its exciting gameplay. The Professional Pickleball Association (PPA) announced that the league is experiencing significant growth in various aspects, from attendance to player numbers, and most notably, salaries.
According to the PPA, the average salary for over 60 female players on the PPA Tour and Major League Pickleball exceeded $260,000 annually, surpassing the earnings of the highest-paid WNBA player and doubling the average salary of NWSL athletes. In total, professional pickleball players collectively earned over $30 million in salaries, excluding any endorsement deals.
The Evolution of Pro Pickleball
The rise of professional pickleball has not been without its challenges. In December, some players formed a collective to address concerns about the future of Major League Pickleball after facing a 40% pay cut. However, in February, a pivotal moment arrived when Major League Pickleball and the Professional Pickleball Association merged to create the United Pickleball Association (UPA) with a significant $75 million external investment.
The merger led to increased collaboration and efficiency, resulting in new opportunities for players, sponsors, and fans. The UPA’s Chief Strategy Officer, Samin Odhwani, highlighted the positive impact of the merger on the business, emphasizing the growth in sponsorship and revenue, projected to exceed $100 million in the coming years.
Fan Engagement and Growth Prospects
Fan interest in pickleball is also on the rise, with 320,000 attendees at PPA Tour and MLP events in 2024, a 40% increase from the previous year. The UPA reported that viewers spent over 350 hours watching pickleball on various television networks, with PickleballTV recording over a billion minutes of viewership during the season.
Looking ahead, the UPA aims to expand media partnerships, boost the amateur business, and elevate the profiles of existing pros within the sports industry. The future looks bright for pro pickleball, as the sport continues to captivate audiences and players alike, ushering in a new era of success and recognition.
So, as the pickleball craze sweeps the nation, are you ready to pick up a paddle and join in on the action? Whether you’re a seasoned player or a curious spectator, the world of professional pickleball offers excitement, growth, and endless possibilities for all involved.
