In the sticky Florida heat, a bunch of fans, influencers, and journalists got together this week for the grand opening of Epic Universe, a fresh theme park in Orlando. The huge complex, consisting of five themed “worlds”, cost Comcast, the owner of Universal Pictures, a whopping $7bn and more than five years to put together. Just a quick 20-minute drive from Walt Disney World, it’s a gutsy move from the company behind blockbuster franchises like Harry Potter and Super Mario, hoping to deliver some enchantment.
The park is set to rival Disney’s magic, aiming to draw in crowds with its unique offerings and immersive experiences. With competitors like Harry Potter and Super Mario, Universal is not holding back in their quest to dominate the theme park scene. Visitors can expect a thrilling adventure as they explore the various themed worlds within the park, each promising a different kind of excitement. It’s not just about rides and attractions; it’s about creating a whole new universe for guests to lose themselves in.
Despite the hefty price tag and years of hard work, Universal is confident that Epic Universe will be a game-changer in the theme park industry. The company is banking on the popularity of its iconic franchises to attract visitors from far and wide, eager to experience the magic firsthand. With Disney as its main competitor, Universal is pulling out all the stops to steal the spotlight and prove that they too can create a world where dreams come true. Only time will tell if Epic Universe lives up to its name and becomes the next big thing in the world of theme parks.
